Personalized Service is a customer-centric approach that tailors products, services, and experiences to each individual's unique needs and preferences. Coursera's Personalized Service catalogue equips you with the knowledge and skills to create bespoke experiences that delight customers and foster brand loyalty. You'll learn all about customer segmentation, personalized marketing tactics, customer relationship management (CRM), and how to use data analytics for insightful personalization. Additionally, you'll understand various strategies for providing personalized customer service in different industries and platforms, developing a keen sense of empathy, communication and problem-solving skills that are vital in crafting memorable customer experiences.