Commercialization

Commercialization is the process of introducing a new product or service to the market. Coursera's commercialization catalogue teaches you the essential skills to effectively navigate this process, from initial market research and analysis, through product development, to sales and marketing strategies. You'll learn about customer identification and segmentation, pricing strategies, distribution channels, and promotional techniques. Additionally, you'll gain insights into managing the life cycle of products and services, understanding the legal and ethical considerations, and leveraging business models for commercial success. Engage with this skill to bring your innovative ideas to life and drive growth in your business or startup.
9credentials
21courses

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Results for "commercialization"

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Stakeholder Management, Product Management, Team Leadership, Product Development, Commercialization, Product Lifecycle Management, Team Management, Product Strategy, Marketing, Market Opportunities, Requirements Management, Innovation, Leadership, Agile Methodology, User Experience, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    331 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Preview

    Technical University of Munich (TUM)

    Skills you'll gain: Intellectual Property, Team Building, Biotechnology, Team Management, Financial Management, Entrepreneurship, Commercialization, New Business Development, Law, Regulation, and Compliance, Market Intelligence, Regulatory Requirements, Business Development, Strategic Partnership, Innovation

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial

    Imperial College London

    Skills you'll gain: Innovation, Product Development, Intellectual Property, Design Thinking, New Product Development, Health Systems, Presentations, Public Speaking, Stakeholder Analysis, Feasibility Studies, Commercialization, Ideation, Organizational Structure, Persuasive Communication, Strategic Communication, Health Care, Organizational Change, Health Technology, Entrepreneurship, Public Health

    4.7
    Rating, 4.7 out of 5 stars
    284 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Intellectual Property, Entrepreneurship, Business Strategy, Innovation, Regulation and Legal Compliance, Legal Strategy, Legal Risk, Commercialization, Branding, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    78 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Free Trial

    Amazon Web Services

    Skills you'll gain: Generative AI, Generative AI Agents, Amazon Bedrock, AI Product Strategy, Responsible AI, Application Development, Amazon Web Services, Data Governance, Commercialization, API Design, Cost Management, Artificial Intelligence, Personally Identifiable Information, Innovation, Compliance Management

    4.6
    Rating, 4.6 out of 5 stars
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Product Development, Product Strategy, Sustainable Business, Product Management, Marketing, Sustainable Design, New Product Development, Product Lifecycle Management, Commercialization, Marketing Strategies, Business Marketing, Presentations, Corporate Sustainability, Market Dynamics, Financial Analysis, Financial Modeling, Business Metrics, Cash Flows

    Build toward a degree

    5
    Rating, 5 out of 5 stars
    10 reviews

    Beginner · Course · 1 - 3 Months

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  • University of Maryland, College Park
  • Imperial College London
  • SkillUp
  • Technical University of Munich (TUM)
  • University of California San Diego
  • Amazon Web Services
  • Arizona State University
  • IBM