Planogram

A Planogram is a visual diagram that details where products should be placed in a retail store, enhancing consumer purchase patterns and boosting sales. Coursera's Planogram catalogue guides you in mastering the art of product placement and understanding the strategic insight behind the organization of retail spaces. You'll learn about the principles of retail psychology, customer behavior, and space optimization. You'll also delve into the technical aspects of Planogram creation, using software tools to design effective retail layouts that increase profitability and foster a pleasing shopping experience. Become a retail strategist by mastering Planogram, a fundamental skill for store managers, visual merchandisers, and retail designers.