Sales Operations is a strategic function that enhances efficiency and effectiveness in a sales organization, often involving elements of planning, analysis, strategy, and execution. Coursera's Sales Operations catalogue teaches you the essential elements of this business-critical discipline. You'll learn about the key aspects of sales strategy, planning, forecasting, performance metrics, and sales technology. You'll also gain insights into the role of sales operations in business growth, including pipeline management, territory assignment, compensation planning, and sales analytics. This knowledge will equip you to drive sales performance, optimize sales processes, and contribute to the overall success of a sales-driven organization.