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Content Strategy Courses Online

Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

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Explore the Content Strategy Course Catalog

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Strategic SEO for Digital Marketing Success

    Skills you'll gain: Web Analytics and SEO, Information Architecture, Technical Support

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Search Engine Optimization and Content Marketing

    Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Content Marketing, Web Analytics, Blogs, Search Engine Marketing, Content Creation, MarTech, Marketing Strategy and Techniques, Digital Marketing, Growth Strategies, Content Strategy, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Strategic Digital Marketing Channels - SEO & SEM

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Marketing Strategies, Web Analytics and SEO, Online Advertising, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, UI/UX Strategy, Social Media Marketing, Digital Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Digital Business Strategy

    Skills you'll gain: Intellectual Property, Digital Transformation, Business Modeling, Business Strategy, Technology Strategies, Innovation, Data-Driven Decision-Making, Value Propositions, Market Dynamics, Competitive Analysis, Computing Platforms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    119 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Planning a Digital Marketing Strategy

    Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Marketing Analytics, Strategic Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    YouTube Analytics: Optimize Performance

    Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Strategy: Effective Content

    Skills you'll gain: TikTok, Target Audience, Content Strategy, Social Media Content, Content Creation, Product Roadmaps, Social Media Strategy, Growth Strategies, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Customer-Centric Innovation

    Skills you'll gain: Agile Product Development, Customer Insights, Customer experience strategy (CX), Customer Engagement, New Product Development, Innovation, Business Strategies, Customer Analysis, Market Intelligence, Business Strategy, Consumer Behaviour, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    China Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy, Market Opportunities, Global Marketing, E-Commerce, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    164 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Influencer Marketing Strategy

    Skills you'll gain: Social Media Strategy, Content Marketing, Social Media, Marketing Effectiveness, Marketing Strategies, Campaign Management, Return On Investment, Key Performance Indicators (KPIs), Brand Awareness, Influencing, Customer Engagement, Marketing Analytics, Presentations, Target Audience

    4.3
    Rating, 4.3 out of 5 stars
    ·
    192 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Product Strategy and Roadmapping

    Skills you'll gain: Product Roadmaps, AI Product Strategy, Product Strategy, User Story, Product Management, Stakeholder Management, Product Requirements, New Product Development, Responsible AI, Innovation, Company, Product, and Service Knowledge, Cloud Platforms, Market Research, Prioritization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular content strategy courses

  • Strategic SEO for Digital Marketing Success: Skillshare
  • Search Engine Optimization and Content Marketing: IBM
  • Strategic Digital Marketing Channels - SEO & SEM: Simplilearn
  • Product Strategy in the age of GenAI: Coursera Instructor Network
  • Digital Business Strategy: University of Virginia
  • Planning a Digital Marketing Strategy: Digital Marketing Institute
  • YouTube Analytics: Optimize Performance: Coursera
  • TikTok Strategy: Effective Content: Coursera
  • Customer-Centric Innovation: Duke University
  • China Strategy: The Chinese University of Hong Kong

Skills you can learn in Data Management

Google (4)
Google Cloud Platform (4)
Application Programming Interfaces (2)
Mongodb (2)
Apache Hadoop (1)
Applied Machine Learning (1)
Arrays (1)
CSS (1)
Cluster Analysis (1)
Data Structure (1)
E-commerce (1)
Graphics (1)

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