The language used throughout the course, in both instruction and assessments.

Starweaver
Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Hospitality and Food Services, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization
Intermediate · Specialization · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Search Engine Optimization, Target Market, Digital Marketing, Web Analytics and SEO, Marketing Communications, Digital Advertising, Social Media Strategy, Digital Transformation, Customer Retention, Content Strategy, Social Media Marketing, Marketing Analytics, Marketing Strategies, Lead Generation, Customer Acquisition Management, Content Marketing
Intermediate · Specialization · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Social Media, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Search Engine Optimization, Social Media Content, Marketing Effectiveness, Content Performance Analysis, Analytical Skills, Online Advertising, Social Media Strategy, Email Marketing, Analytics, Key Performance Indicators (KPIs), Social Network Analysis, Facebook
Intermediate · Specialization · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Search Engine Marketing, Business Planning, Strategic Planning, Keyword Research, Business Strategy, People Development, Digital Marketing, Strategic Leadership, Online Advertising, Search Engine Optimization, Leadership and Management, Content Marketing, Leadership Development, Cash Flow Forecasting, Organizational Strategy, Social Media Strategy, Social Media, Business Management, Banking, Storytelling
Beginner · Specialization · 1 - 3 Months

Coursera Project Network
Skills you'll gain: LinkedIn, Photo Editing, Professional Networking, Social Media, Professional Development, Branding, Search Engine Optimization, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing
Beginner · Course · 1 - 4 Weeks

Coursera Instructor Network
Skills you'll gain: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Coursera Project Network
Skills you'll gain: Prompt Engineering, Blogs, Search Engine Optimization, Content Strategy, Content Creation, Keyword Research, ChatGPT
Beginner · Guided Project · Less Than 2 Hours

Unilever
Skills you'll gain: Web Analytics, Social Media Campaigns, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions
Beginner · Course · 1 - 4 Weeks

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, AI Personalization, Content Creation, Campaign Management, Keyword Research, Marketing, Generative AI Agents, Email Marketing, Digital Marketing, Search Engine Optimization, Artificial Intelligence and Machine Learning (AI/ML), Business Marketing, Content Marketing, ChatGPT, Social Media Marketing, Business Process Automation, Automation, Market Trend, Business, Business Management
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, MarTech, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Network Model, Business Analysis
Beginner · Course · 1 - 3 Months
Universidade de São Paulo
Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement
Beginner · Course · 1 - 3 Months