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Customer Analytics Courses Online

Learn customer analytics techniques for data-driven decision-making. Understand how to analyze customer data to improve business strategies.

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Explore the Customer Analytics Course Catalog

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Introduction to Social Media Analytics

    Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Unstructured Data, Trend Analysis, Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    110 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    GenAI for Call Centers: AI-Driven Customer Success

    Skills you'll gain: AI Personalization, Customer Insights, ChatGPT, Generative AI, Prompt Engineering, Customer experience improvement, Customer Engagement, LLM Application, Customer Service, Workflow Management, Self Service Technologies, Operational Efficiency, Artificial Intelligence, Automation, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    Sales Analysis with Claude

    Skills you'll gain: Sales Strategy, Sales Process, Sales Enablement, Sales Training, Anthropic Claude, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    GenAI for Sales Analytics

    Skills you'll gain: Sales Strategy, Customer Analysis, AI Personalization, Sales, Sales Pipelines, Sales Management, Generative AI, Customer Insights, Forecasting, Data-Driven Decision-Making, Analytics, Artificial Intelligence, Predictive Modeling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Accounting Analytics

    Skills you'll gain: Fraud detection, Financial Data, Financial Analysis, Financial Statement Analysis, Financial Forecasting, Business Analytics, Predictive Analytics, Analytics, Accounting, Business Metrics, Performance Analysis, Operational Analysis, Return On Investment, Key Performance Indicators (KPIs), Finance

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Analytics

    Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Search Engine Marketing, Keyword Research, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Marketing Effectiveness, Online Advertising, Data Analysis, Contextual Advertising, Big Data, Customer Analysis, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Advanced Tools for Digital Marketing Analytics

    Skills you'll gain: Marketing Automation, Marketing Analytics, Digital Marketing, MarTech, Predictive Analytics, Advanced Analytics, Analytics, Marketing Effectiveness, Marketing Strategies, Marketing Channel, Data Analysis, Natural Language Processing, Business Ethics, Video Production, Artificial Intelligence, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

    3.7
    Rating, 3.7 out of 5 stars
    ·
    32 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Artificial Intelligence in Social Media Analytics

    Skills you'll gain: Social Network Analysis, Machine Learning, Natural Language Processing, Text Mining, Analytics, Unstructured Data, Artificial Intelligence and Machine Learning (AI/ML), Unsupervised Learning, Semantic Web, Data Processing

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Survey analysis to Gain Marketing Insights

    Skills you'll gain: Customer Analysis, Statistical Analysis, Target Market, Marketing Analytics, Customer Insights, Market Research, Data Analysis, Data Analysis Software, Marketing, Marketing Strategy and Techniques, Brand Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    122 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing Analytics in Practice

    Skills you'll gain: Data Storytelling, Marketing Analytics, Case Studies, Web Analytics, Analytics, Data Visualization Software, Business Analytics, Trend Analysis, Digital Marketing, Data Analysis, Marketing, MarTech, Consumer Behaviour, Data Collection, Information Privacy

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.4K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer analytics courses

  • Introduction to Social Media Analytics: Emory University
  • GenAI for Call Centers: AI-Driven Customer Success: Coursera Instructor Network
  • Sales Analysis with Claude : Coursera Instructor Network
  • GenAI for Sales Analytics: Coursera Instructor Network
  • Accounting Analytics: University of Pennsylvania
  • Digital Marketing Analytics: University of Maryland, College Park
  • Advanced Tools for Digital Marketing Analytics: Unilever
  • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
  • Artificial Intelligence in Social Media Analytics: Johns Hopkins University
  • Survey analysis to Gain Marketing Insights: Emory University

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