Service Design is a multi-disciplinary approach that uses a broad range of design tools and techniques to develop and improve services that meet users' needs and expectations. Coursera's service design catalogue teaches you the principles, methods, and practices of designing high-quality, user-centric services. You'll learn how to map out and visualize service processes, identify touchpoints, create meaningful user experiences, and implement service improvements. Moreover, you'll gain insights into strategic service management and innovation, which are essential for maintaining competitive advantage in various business sectors. By mastering service design, you will be equipped to enhance customer satisfaction and loyalty, and drive business success.