What do Product Managers do?

Product managers act as the voice of the customer, understanding their needs and pain points, while also aligning product decisions with business goals.

What tools/software do I need?

In this course you will create accounts that enable you to use free versions of Microsoft Forms, Miro, Asana, Figma, Looker.

Are there any prerequisites?

No specific prerequisites are required. However, a basic understanding of business concepts and technology will be beneficial.

Is this course really 100% online? Do I need to attend any classes in person?

This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

Can I just enroll in a single course?

Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Certificate, you’re automatically subscribed to the full Certificate. Visit your learner dashboard to track your progress.

Xbox Product Manager (berufsbezogenes Zertifikat)

berufsbezogenes zertifikat ist nicht verfügbar in Deutsch (Deutschland)

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Xbox Product Manager (berufsbezogenes Zertifikat)

Launch your career in product management. In this program, you’ll learn in-demand skills that will have you job-ready. No degree or experience required.

Dozent: Xbox

Bei Coursera Plus enthalten

Mehr erfahren

5-teilige Kursreihe

Erwerben Sie eine Karrierereferenz, die Ihre Qualifikation belegt

4.7

(49 Bewertungen)

Stufe Anfänger

Empfohlene Erfahrung

5 Monate bei 5 Stunden pro Woche

Flexibler Zeitplan

Verdienen Sie sich einen beruflichen Leistungsnachweis

Teilen Sie Ihr Fachwissen mit Arbeitgebern

5-teilige Kursreihe

Erwerben Sie eine Karrierereferenz, die Ihre Qualifikation belegt

4.7

(49 Bewertungen)

Stufe Anfänger

Empfohlene Erfahrung

5 Monate bei 5 Stunden pro Woche

Flexibler Zeitplan

Verdienen Sie sich einen beruflichen Leistungsnachweis

Teilen Sie Ihr Fachwissen mit Arbeitgebern

Was Sie lernen werden

Understand and apply product management concepts, principles, and methodologies to oversee the development of products from initial idea to release.
Collect and analyze market data to identify product gaps and opportunities, and conduct thorough competitive analysis to generate new product ideas.
Create high-level product strategies and detailed roadmaps that outline objectives, milestones, and timelines, to guide product development.
Apply UX/UI principles to develop user-friendly and interactive product designs, creating wireframes and mockups to communicate design ideas.

Überblick

Do you have a passion for problem-solving, innovation, and creating impactful products? This comprehensive Product Management Professional Certificate is your gateway into this exciting and in-demand career. You'll acquire the essential skills to prepare for an entry-level role as a Product Manager, where you'll drive innovation throughout the product lifecycle—from conducting market research and developing strategies to overseeing UX/UI design and executing product launches. Whether you're switching careers or just starting out, this program will equip you with the practical knowledge and confidence to excel in this dynamic field.

Through this program, you will learn how to conduct comprehensive market research and competitive analysis to identify opportunities and validate product ideas. Additionally, you will learn how to develop compelling product strategies and roadmaps that align with business goals and user needs. Using industry-standard tools like Figma and Adobe XD, you will learn how to design intuitive and user-friendly interfaces. You will also learn how to plan and execute successful product launches, ensuring a smooth transition from development to market. By analyzing product performance data, you will learn how to make informed decisions and drive continuous improvement. This program will equip you with the skills to confidently communicate and collaborate with cross-functional teams, including engineering, design, and marketing.

Was ist inbegriffen?

Zertifikat zur Vorlage

Zu Ihrem LinkedIn-Profil hinzufügen

Unterrichtet in Englisch

117 Praxisübungen

Bereiten Sie sich auf eine Karriere in Business vor.

Erhalten Sie Schulungen auf professionellem Niveau von Xbox
Stellen Sie Ihre Kenntnisse in Portfolio-fähigen Projekten unter Beweis.
Erwerben Sie ein von Arbeitgebern anerkanntes Zertifikat von Xbox.

Berufsbezogenes Zertifikat – 5 Kursreihen

This Product Management Professional Certificate isn't just about theory—it's about gaining hands-on experience to build a compelling portfolio to showcase your skills. Through 19 hands-on projects, you'll tackle diverse challenges and gain practical expertise in all aspects of product management.

You'll dive deep into the smart home industry, strategizing the launch of an energy management system from market research to go-to-market execution. In the realm of educational technology, you'll design a micro-learning app, craft user personas based on market research, and map the competitive landscape.

Additionally, you'll immerse yourself in the world of game development, brainstorm expansion ideas, and define the requirements for a new in-game accessory.

Finally, you'll practice the design and development fundamentals of a workflow automation SaaS product, from initial ideation to user interface design, prototyping, and testing.

Product Management Fundamentals

KURS 117 Stunden4.8 (29 Bewertungen)Kurs ansehen

Was Sie lernen werden

Jumpstart your Product Management journey with this foundational course that lays the groundwork for your career in product management. You'll grasp the core concepts, methodologies, and essential skills that drive successful product development across various industries.

By the end of this course, you'll be able to: ● Describe core product management concepts, principles, and methodologies. ● Develop skills to coordinate and oversee the development of products. ● Manage the end-to-end process of product development. ● Align product development with business goals and customer needs. ● Analyze real-world product development case studies. This course is for entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming. Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.

Kompetenzen, die Sie erwerben

Value Propositions, Competitive Analysis, Product Strategy, Market Research, Product Roadmaps, Agile Methodology, Product Management, Stakeholder Communications, Stakeholder Management, Product Development, Product Lifecycle Management, New Product Development, Communication, Business Strategy, Prioritization, Product Requirements und Market Analysis

Market Research and Competitive Analysis

KURS 213 StundenKurs ansehen

Was Sie lernen werden

Learn the art of market research and competitive analysis, essential skills for data-driven product decisions. Learn to gather and interpret market data, understand consumer motivations, and dissect the competitive landscape. Through SWOT analysis and the Jobs to be Done framework, you'll gain a strategic advantage by identifying opportunities and differentiating your product in the market.

By the end of this course, you'll be able to: ● Collect and analyze market data ● Conduct thorough competitive analysis to gain insights into competitors' strategies. ● Complete a final project that demonstrates your ability to conduct market research and competitive analysis. This course is for entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming. Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.

Kompetenzen, die Sie erwerben

Competitive Analysis, Market Research, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Market Opportunities, Product Strategy, Critical Thinking, Business Strategy, Market Analysis, Innovation, Target Market, Data Analysis, User Research und Data Collection

Product Strategy and Roadmapping

KURS 319 StundenKurs ansehen

Was Sie lernen werden

Transform your innovative product ideas into reality with this course. Learn to generate, evaluate, and prioritize concepts, crafting a compelling product vision and strategy. Develop detailed roadmaps to guide development, define precise requirements, and collaborate effectively with stakeholders.

By the end of this course, you'll be able to: ● Generate new product ideas based on market and competitive research. ● Develop a high-level product strategy. ● Create a detailed product roadmap outlining objectives, milestones, and timelines. ● Define product requirements. ● Complete a final project that demonstrates your ability to develop a product strategy and roadmap. This course is for entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming. Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.

Kompetenzen, die Sie erwerben

Stakeholder Management, Prioritization, Product Requirements, User Story, Product Strategy, Product Roadmaps, Change Management, New Product Development, Market Opportunities, Quality Assurance, Product Management, Innovation, Design Thinking und Ideation

Product Design and UX/UI Fundamentals

KURS 425 StundenKurs ansehen

Was Sie lernen werden

Dive into the world of product design and master the art of creating user-friendly interfaces. You'll learn to collaborate effectively with design teams, create wireframes and mockups, conduct product testing, and iterate on designs based on user feedback.

By the end of this course, you'll be able to: ● Explain the roles of various design team members and the UX/UI design process. ● Apply design thinking and UX/UI principles to create user-friendly interfaces. ● Develop wireframes and mockups using tools like Figma. ● Conduct product testing, analyze feedback, and iterate on designs. This course is for entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming. Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.

Kompetenzen, die Sie erwerben

Wireframing, User Interface and User Experience (UI/UX) Design, User Centered Design, Usability Testing, Product Design, User Feedback, Mockups, User Story, Design Thinking, Prototyping, Figma (Design Software), User Experience und User Interface (UI)

Product Launch and Post-Launch Management

KURS 526 Stunden4.6 (15 Bewertungen)Kurs ansehen

Was Sie lernen werden

Navigate the thrilling journey of product launch with confidence. This course equips you to plan and execute successful launches, foster cross-functional collaboration, and develop impactful marketing and sales strategies. Plus, explore how generative AI can revolutionize every stage of product management, from launch to legacy.

By the end of this course, you'll be able to: ● Plan and coordinate a successful product launch. ● Develop and implement product marketing and sales strategies. ● Apply quality assurance and control techniques. ● Manage the product life cycle post-launch, including updates and improvements. ● Complete a final project that explains the ability to launch and manage a product. This course is for entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming. Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.

Kompetenzen, die Sie erwerben

Key Performance Indicators (KPIs), Cross-Functional Collaboration, Marketing Strategies, Product Improvement, Product Lifecycle Management, Product Management, Data-Driven Decision-Making, AI Product Strategy, User Feedback, Customer Insights, Performance Analysis, Product Planning, Sales Strategy, New Product Development, Data Analysis, Product Testing, Sales Enablement, Product Marketing und Quality Assurance and Control

Erwerben Sie ein Karrierezertifikat.

Fügen Sie dieses Zeugnis Ihrem LinkedIn-Profil, Lebenslauf oder CV hinzu. Teilen Sie sie in Social Media und in Ihrer Leistungsbeurteilung.

Dozent

Xbox

10 Kurse17.429 Lernende

von

Xbox

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Häufig gestellte Fragen

Entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming.

Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.

A basic understanding of business concepts and technology will be beneficial.

Product management is the strategic cornerstone of an organization, driving product development, launch strategies, and continuous product success. This critical role, integral to product lifecycle management, involves defining product vision, roadmap planning, cross-functional team leadership, and market analysis to ensure products meet customer needs and business objectives.