Learner Reviews & Feedback for Digital Marketing Analytics in Theory by University of Illinois Urbana-Champaign
About the Course
Top reviews
DN
Jan 31, 2016
Excellent information and presented in an easy-to-understand format. My only reason for not giving this course five stars was how many examples and details were out of date and not current to today.
BM
Oct 10, 2019
Very interesting. Kevin explains things really well and introduces complex concepts clearly. I learned a lot from the peer review process -- seeing how other students respond to the exercises.
1076 - 1100 of 1,165 Reviews for Digital Marketing Analytics in Theory
By Gustavo D A B
•Sep 30, 2020
Good basic course on digital marketing, but with some old content and examples. Internet has changed a lot since then.
By Subhojit D
•Jul 19, 2021
The pace could've been a bit better and consistent. The instructor wasn't very clear at parts. Needs a little review.
By Vemula L
•Sep 29, 2020
The trainer explanation was not great i wasn't able to understand could have described each topic more with examples
By alfonso b
•Jul 16, 2019
Two many sources of information, not so well summarized. Could improve the methodology, leaves things a little open
By Holly W
•Feb 23, 2016
The instructor is really makes the topic boring. I would also like to see more examples of real world application.
By Ajeeth J
•May 11, 2020
I felt there was a lot of material repeated and the recommended reading was a book which had to be bought.
By Karen H
•Jun 4, 2016
Interesting course but would have liked some additional video discussions from practitioners in the field.
By Natasha A
•Nov 7, 2020
It needed to be more simplified and well explained, other than that its good material to get started on.
By Geetanjali d
•May 6, 2018
Content is very good. Needs improvement in sound quality of all videos. Low volume in all. Rest all good
By Catalina T P
•Jun 11, 2020
The course is outdated... Digital marketing moves very fast and there are may thing that have changed.
By Meng Q
•Apr 19, 2020
the course is more like an overall introduction. it'd be better to have some more in-depth details
By Guilherme S
•Oct 8, 2015
The professor knows a lot, but it could be a more deep course rather than just a introduction.
By Krista T
•Sep 26, 2016
The content could have digged deeper a bit more and the assignments could have been harder.
By Mayank S
•Jul 19, 2020
This course was just average , the exercises and practice questions could have been better
By Diego A
•Aug 17, 2017
A good basic intro. Basic. And too Google-oriented. Digital is much more than just Google.
By Steve C
•Nov 11, 2019
Some old content in it..... stressful sweating for peer reviews so slowed progress down
By Percy B
•Oct 23, 2015
Short and sweet, easy and quick and gives a genX some insight into GenY (and now GenC
By Prashansa
•Apr 16, 2017
Hi team, I just had one feedback on the course content that there were some princip
By Naveen
•Aug 24, 2018
The course can be a bit a short as I felt there was a lot of repetition involved.
By Adrian H
•Jun 25, 2017
A bit weak on the theory side... just very superficially touching a few concepts.
By Jonathan R
•Feb 7, 2018
It is kind of boring, should have better practices and more real life examples.
By Jaspreet K
•Mar 4, 2020
This module was very theoretical..Please add some interesting work to it..
By Jennifer H
•Feb 28, 2019
Old methodologies, references and thinking but well structured modules.
By Carlos M B d S
•Feb 2, 2020
Some of the reading material is outdated, and sometimes not available.
By marcela g
•Dec 16, 2015
The content is very similar to the Marketing analytics in practice one