What kind of people are best suited for roles in commercialization?

The kind of people who succeed in roles in commercialization have keen marketing skills and the ability to understand the research behind a product or service, and convey its benefits, uses, and so on to others. These skills are largely based on certain soft skills that allow them to make connections with other people and help them see their vision and point of view. Some of the most important soft skills that people have who are best suited for roles in commercialization, according to a panel of communications executives interviewed by Forbes, include being an engaged listener, not avoiding hard conversations, asking a lot of questions, listening to constructive criticism, being open-minded to new ideas, and being humble. Additional traits of professionals who succeed in commercialization include having self-discipline, being resilient, being able to read body language, and having a can-do attitude.

What are common career paths for someone in commercialization?

One common career path in commercialization is drug commercialization, which involves moving a new drug from development in the lab to pharmacies, clinics, and treatment centers where it can reach patients and health care providers. Another common career path is technology commercialization. This is the process of bringing new technologies from the research lab to the marketplace, which involves developing patents and licenses and publishing research findings, among other processes.

What topics can I study that are related to commercialization?

Entrepreneurship is one topic you can study that is related to commercialization, especially as it involves the process of coming up with an idea to taking it to consumers in the marketplace. You can also study aspects of commercialization, such as production, distribution, marketing, sales, and customer support. Other related topics that you can study are research and development, marketing and sales funnels, economics, human behavior, and leadership skills.

What skills or experience do I need to already have, before starting to learn commercialization?

You can generally begin your study of commercialization simply with curiosity and a desire to learn concepts in research, business, product development, marketing, and people skills.

What are the benefits of taking an online Commercialization course?

Online Commercialization courses offer a convenient and flexible way to enhance your knowledge or learn new Commercialization skills. Choose from a wide range of Commercialization courses offered by top universities and industry leaders tailored to various skill levels.

What Commercialization courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Commercialization, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Commercialization Courses - Learn Commercialization Online

Results for "commercialization"

Status: Free Trial
University of California San Diego
Drug Commercialization
Skills you'll gain: Drug Development, Commercialization, Pharmaceuticals, Pharmacotherapy, Pharmacology, Intellectual Property, Sales Strategy, Clinical Trials, Portfolio Management, Strategic Partnership, Regulatory Affairs, Marketing Strategies, Business Strategies, Market Opportunities
4.7
Rating, 4.7 out of 5 stars
1.3K reviews
Beginner · Course · 1 - 3 Months
Status: New
Status: Preview
Technical University of Munich (TUM)
Biotech — From Science to Business
Skills you'll gain: Biotechnology, Business Modeling, Commercialization, Entrepreneurship, Business Strategy, Feasibility Studies, Business Valuation, Market Opportunities, Innovation, Intellectual Property, Product Development, Team Building, Regulatory Requirements
Intermediate · Course · 1 - 3 Months
Status: Free Trial
Imperial College London
A Guide to Healthcare Innovation: Principles and Practice
Skills you'll gain: Innovation, Product Development, Design Thinking, New Product Development, Health Systems, Commercialization, Ideation, Health Care, Health Technology, Social Studies, Economics, Policy, and Social Studies
4.8
Rating, 4.8 out of 5 stars
209 reviews
Beginner · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
EDUCBA
Marketing Fundamentals and Strategy Case Studies
Skills you'll gain: Performance Analysis, Marketing, Marketing Effectiveness, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Brand Management, Campaign Management, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Product Strategy, Case Studies, Marketing Analytics, Competitive Analysis, Digital Marketing, Branding, Business, Product Lifecycle Management
Beginner · Specialization · 3 - 6 Months
Status: Free Trial
University of California San Diego
Drug Development Product Management
Skills you'll gain: Drug Development, Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Pre-Clinical Development, Good Clinical Practices (GCP), Pharmacotherapy, Pharmacology, Regulatory Affairs, Intellectual Property, Sales Strategy, Biotechnology, Portfolio Management, Strategic Partnership, Medical Science and Research, Regulatory Compliance, Marketing, Marketing Strategies, Business Strategies
4.6
Rating, 4.6 out of 5 stars
6.4K reviews
Beginner · Specialization · 3 - 6 Months
Status: Free Trial
Status: AI skills
IBM
IBM AI Product Manager
Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, Generative AI, New Product Development, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, ChatGPT, Product Roadmaps, Usability Testing, Product Planning, Commercialization, Artificial Intelligence, Product Strategy, Project Management Life Cycle, OpenAI, Stakeholder Engagement
4.7
Rating, 4.7 out of 5 stars
32K reviews
Beginner · Professional Certificate · 3 - 6 Months

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Status: Free Trial
University of Virginia
Entrepreneurship: Growing Your Business
Skills you'll gain: Financial Statements, Financial Accounting, Balance Sheet, Financial Reporting, Financial Statement Analysis, Design Thinking, Accounting, Innovation, Process Design, Business Modeling, Entrepreneurship, Philanthropy, Leadership Development, Strategic Leadership, Corporate Sustainability, Stakeholder Engagement, Professional Development, Business Ethics, Finance, HR Tech
4.8
Rating, 4.8 out of 5 stars
7.7K reviews
Beginner · Specialization · 3 - 6 Months
Status: Preview
University of Rochester
Technology Commercialization, Part 1: Setting up your Idea Filtering System
Skills you'll gain: Innovation, Commercialization, Prioritization, New Product Development, Strategic Prioritization, Entrepreneurship, New Business Development, Market Opportunities, Decision Making
4.2
Rating, 4.2 out of 5 stars
50 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of London
Business and Marketing Strategies
Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Operational Efficiency, Consumer Behaviour, Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Competitive Analysis, Strategic Marketing, Business Ethics, Marketing Psychology, Marketing, Global Marketing, Social Sciences, International Relations, Culture, Business Management, Sustainable Business
4.5
Rating, 4.5 out of 5 stars
444 reviews
Beginner · Specialization · 3 - 6 Months
Status: Preview
Pontificia Universidad Católica del Perú
Fundamentos del Modelo de Negocio Canvas
Skills you'll gain: Business Modeling, Strategic Partnership, Business Strategy, Business Strategies, Value Propositions, Entrepreneurship, Market Opportunities, Customer Analysis, Business Development, Target Market, Customer Relationship Management, Revenue Management, Resource Management, Cost Accounting
4.8
Rating, 4.8 out of 5 stars
225 reviews
Beginner · Course · 1 - 3 Months
Status: Free Trial
University of Maryland, College Park
Entrepreneurship: Launching an Innovative Business
Skills you'll gain: Customer Analysis, Commercialization, Product Planning, Business Modeling, Strategic Decision-Making, Innovation, Entrepreneurship, Entrepreneurial Finance, Market Opportunities, Business Planning, New Product Development, Sales Strategy, Sales Pipelines, Ideation, Sales Presentation, Product Development, Team Building, Product Strategy, Capital Markets, Finance
4.6
Rating, 4.6 out of 5 stars
2.3K reviews
Beginner · Specialization · 3 - 6 Months
Status: Free Trial
Arizona State University
Technology & Entrepreneurship
Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Customer Analysis, Presentations, Creative Thinking, Target Audience, Customer Insights, Product Improvement, Market Opportunities, Technology Solutions, Team Oriented, Market Research, Ideation, Solution Design, Brainstorming, Business Research
4.8
Rating, 4.8 out of 5 stars
76 reviews
Beginner · Specialization · 3 - 6 Months