• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Seo

SEO Courses

SEO courses can help you learn how to optimize websites and content to improve visibility in search engines and attract more organic traffic.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn a university-issued career credential in a flexible, interactive format.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Find the best SEO course for your goals

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Google SEO Fundamentals

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Strategy, Digital Marketing, Google Analytics, Marketing, Content Performance Analysis, Content Creation, Social Media, Generative AI, User Experience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.7K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Search Engine Optimization (SEO)

    Skills you'll gain: Keyword Research, Search Engine Optimization, Persona Development, Search Engine Marketing, Content Creation, Social Media Strategy, Web Analytics and SEO, Target Audience, Social Media, Content Strategy, Social Media Marketing, Competitive Analysis, Google Analytics, Data Analysis, Digital Media Strategy, Analytics, Forecasting, Content Development and Management, Content Performance Analysis, Content Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Google Digital Customer Engagement

    Skills you'll gain: Email Marketing, Social Media Marketing, Point of Sale, Social Media, Brand Loyalty, Customer Retention, Customer Relationship Management, Customer Engagement, Shipping and Receiving, Customer Analysis, E-Commerce, Relationship Building, Marketing Planning, Digital Marketing, Content Creation, User Feedback, Process Optimization, Content Strategy, Business Marketing, Contextual Advertising

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    N

    National Taiwan University

    Operations Research

    Skills you'll gain: Operations Research, Mathematical Modeling, Process Optimization, Report Writing, Business Mathematics, Network Model, Business Modeling, Industrial Engineering, Linear Algebra, Business Operations, Applied Mathematics, Operations Management, Algorithms, Resource Allocation, Case Studies, Engineering Calculations, Project Design, Machine Learning, Program Implementation, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    710 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    G

    Google

    Google Digital Marketing & E-commerce

    Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    45K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Search Engine Optimization and Content Marketing

    Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Content Marketing, Web Analytics, Blogs, Search Engine Marketing, Content Creation, MarTech, Marketing Strategy and Techniques, Digital Marketing, Growth Strategies, Content Strategy, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

What brings you to Coursera today?

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Introduction to Google SEO

    Skills you'll gain: Persona Development, Search Engine Optimization, Web Analytics and SEO, Target Audience, Keyword Research, Google Analytics, Digital Marketing, User Research, Content Strategy, Web Content, Content Performance Analysis, Data Analysis, Algorithms, Business Reporting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera Project Network

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    791 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Digital Marketing and E-commerce

    Skills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera Instructor Network

    Brand Marketing and SEO Tools using Wix

    Skills you'll gain: Email Marketing, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Branding, Digital Marketing, Marketing Design, Marketing, Content Creation, Web Design and Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    374 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google

    Attract and Engage Customers with Digital Marketing

    Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.5K reviews

    Beginner · Course · 1 - 4 Weeks

SEO learners also search

search engine marketing
google
content marketing
marketing
information retrieval
internet marketing
advanced google
content strategy
1234…18

In summary, here are 10 of our most popular seo courses

  • Google SEO Fundamentals: University of California, Davis
  • Search Engine Optimization (SEO): University of California, Davis
  • Google Digital Customer Engagement: Google
  • Operations Research: National Taiwan University
  • Google Digital Marketing & E-commerce: Google
  • Search Engine Optimization and Content Marketing: IBM
  • Introduction to Google SEO: University of California, Davis
  • Search Engine Optimization (SEO) with Squarespace : Coursera Project Network
  • Increase SEO Traffic with WordPress: Coursera Project Network
  • Foundations of Digital Marketing and E-commerce: Google

Skills you can learn in Software Development

Programming Language (34)
Google (25)
Computer Program (21)
Software Testing (21)
Web (19)
Google Cloud Platform (18)
Application Programming Interfaces (17)
Data Structure (16)
Problem Solving (14)
Object-oriented Programming (13)
Kubernetes (10)
List & Label (10)

Frequently Asked Questions about Seo

Top courses include Search Engine Optimization (SEO) from UC Davis and Google SEO Fundamentals also from UC Davis. These courses cover on-page SEO, technical SEO, content strategy, and link-building techniques to improve site rankings.‎

Yes. Many SEO courses offer a free audit option, which allows learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.‎

You’ll learn how search engines work, how to research keywords, optimize content and site structure, build backlinks, and measure SEO performance using tools like Google Analytics and Search Console. Courses also explore SEO best practices and common pitfalls.‎

Not at all. Many beginner-friendly SEO courses on Coursera are designed for marketers, content creators, and small business owners with no technical experience. There are also more advanced courses for those who want to dive deeper into analytics or technical optimization.‎

Yes. SEO is a critical skill in digital marketing, content strategy, and e-commerce. Coursera courses can help you develop job-ready SEO skills, earn a certificate to strengthen your resume, and make an immediate impact in growing online visibility and engagement.‎

SEO and web design work together to improve a website’s visibility and user experience. Clean code, mobile responsiveness, fast load times, and accessible layouts all support better search engine rankings. Courses like Search Engine Optimization (SEO) from UC Davis on Coursera cover how design decisions impact SEO performance.‎

SEO copywriting is the practice of writing content that’s both valuable to readers and optimized for search engines. It involves using keywords strategically, writing compelling meta tags, and aligning content with user intent. Courses like Search Engine Optimization (SEO) from UC Davis on Coursera teach SEO writing techniques that can help improve visibility and engagement.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Manage Cookie Preferences
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok